Government Marketing - Beyond the Playbook


This event qualifies for 1 CPEs


Join us for a candid, no-nonsense discussion on the realities of government marketing in today’s environment. Led by a team of industry veterans, this complimentary online hour-long session dives deep into the strategies, missteps, and evolving dynamics shaping marketing success in the public sector.

 

Over lunch, we’ll unpack the hard truths—what works, what doesn’t, including how to navigate shifting policies and procurement challenges, and how to best position your brand in the current government landscape.

 

Whether you’re new to the space or looking to refine your approach, you’ll gain practical insights and real-world lessons from experts who have been in the trenches. Expect sharp analysis, honest conversations, and actionable takeaways to help your organization stand out, build trust, and drive engagement (and pipeline) with government buyers and decision-makers.

 

OUR PROMISE—No fluff, no filler, no sales pitches—just the insights you need, delivered virtually over your lunch break.

Speaker and Presenter Information

Lisa Sherwin Wulf
Founder and Marketing Consultant, LSW Marketing

 

Mark Amtower
Managing Partner, Amtower & Company

 

Michael Smoyer
President, Digital Government Institute

Relevant Government Agencies

Other Federal Agencies, Federal Government, State & Local Government


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Event Type
Virtual


This event has no exhibitor/sponsor opportunities


When
Tue, Jun 24, 2025, 12:00pm - 1:00pm ET


Cost
Complimentary:    $ 0.00


Website
Click here to visit event website


Organizer
Digital Government Institute


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