Behind the Scenes: How Carahsoft Achieved Social Performance Success with Hootsuite

Managing social media in the public sector comes with its own set of challenges—balancing multiple platforms, maintaining a consistent voice, engaging diverse audiences, and proving measurable results. In today's fast-evolving digital landscape, having the right tools and strategies is essential to stay ahead and deliver real impact.

Join us for a complimentary webinar where Hootsuite will sit down with Carahsoft’s social media experts to uncover how they transformed their social media strategy using Hootsuite’s powerful tools. Carahsoft, a leader in government IT solutions, faced unique challenges in the public sector but successfully leveraged centralized scheduling, employee advocacy, and robust analytics to boost engagement and amplify brand visibility.

We'll specifically cover:

• How Carahsoft tackled common social media challenges, such as managing multiple platforms and maintaining brand consistency
• Best practices for using Hootsuite’s tools, including Amplify, to drive employee advocacy and increase engagement
• How to measure and track social media success using key metrics like reach, engagement, and event registrations
• Strategies for staying competitive in the evolving social media landscape with video content and performance tracking
• Insights into Carahsoft's future social media plans and how they will continue to innovate