Getting Started: Journey Builder: Journey Strategy Accelerator Webinar

Approaching your first journey can be intimidating.

This webinar empowers marketers with the knowledge to begin with a journey mindset.

- Gain a basic understanding of what is needed to start a customer journey.

- Learn how to develop a journey practice that can be used to create many journeys in the future, and across your customer life cycle.

We will cover Goal Setting, Audience Definition, Data Audit, Content & Channels Brainstorm, and Journey Mapping.