Anti-Kickback, Fraud, Stark and Marketing: What You Can and Cannot Do 2017



This webinar will provide an in-depth understanding of the Federal False Claims Act, Federal Anti-Kickback and Stark laws, and discuss how marketing activities can trigger either or both.

Why should you Attend:

This webinar will provide the basic building blocks you will need to develop and maintain your company's precious commodity – your reputation – and eliminate exposure to fraud charges based on marketing practices. It will also cover the practical requirements and operations, principles of compliance and the basic elements that every business has to have to reduce civil and criminal liabilities and economic sanctions. On completing this webinar, you will have an understanding of anti-kickback regulations, Stark laws, and compliance issues that shore up company weaknesses in marketing. You will know how to implement mandatory internal controls to reduce exposure to risks. The course includes a case study discussion of how a company's marketing efforts exposed an organization to many vulnerabilities.

 

This session will benefit all functional groups who have data protection responsibility, marketing responsibilities, or need to understand the basics of compliance.

Areas Covered in the Session:

  • The Federal False Claims Act
  • Federal Civil Anti-Kickback Statute
  • The Federal Anti-Referral Law (Stark 1 & 2)
  • Introduction to basic compliance as an effective tool
  • Case study about an organization and how their marketing efforts exposed the organization to vulnerabilities.

Who Will Benefit:

  • Practice Owners/ Administrators
  • Providers
  • Sales and Marketing Managers
  • Customer Service Managers
  • Risk Management
  • Medical Providers including Registered Nurses, Physician Assistants, and Administrative Staff
  • Attorneys and Legal Staff

Speaker and Presenter Information

William Mack Copeland
Principal, Copeland Law, LLC

 

William Mack Copeland MS, JD, PhD, LFACHE, practices health care law in Cincinnati at the firm of Copeland Law, LLC. He is also president of Executive & Managerial Development Group, a consulting entity providing compliance and other fraud and abuse related services. A graduate of Northern Kentucky University Salmon P. Chase College of Law, Bill is a frequent author and speaker on health law topics.

 

Copeland is a member of the American Health Lawyers Association, American, Ohio and Cincinnati Bar Associations and is a life fellow in the American College of Healthcare Executives. He was awarded the American College of Health Care Executives Senior-Level Healthcare Executive Regent’s Award in 2007.

Relevant Government Agencies

Dept of Education, Dept of Health & Human Services, National Institutes of Health


Event Type
Webcast


This event has no exhibitor/sponsor opportunities


When
Wed, Jan 18, 2017, 10:00am - 11:30am ET


Cost

General Admission:  $139.00


Website
Click here to visit event website


Organizer
Netzealous -MentorHealth


Contact Event Organizer


Join the event conversation:
@MentorHealth1


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