Writing a Powerfully Effective Capability Statement in One Day



Course Details:

A Capability Statement is a critical tool for all levels of Government Contracting, including federal, state, city, county and municipalities. It is now often required in the government registration processes, and it also serves as a door opener for agencies, prime contractors and teaming partners. A well done Capabilities Statement provides proof of your qualifications and past performance and sets you apart from your competition. 

 

This course will provide government contractors step by step instruction from national experts in developing a Capability Statement that will make you stand out. You'll be provided with TargetGov's format which is recommended by government agencies and used by successful contractors. By the end of the class you will leave with several tailored Capability Statements that can be used right away. 

 

If your Capability Statement could benefit from expert guidance, you should attend this class! 

 

Topics covered in this course include:

Capability Statement Fundamentals

  • Graphics
  • Verbiage
  • Format
  • Different Types and when to use them
  • Who sees your Capability Statement

Core Competencies

  • Importance of keywords
  • Making this section target specific: agency, prime contract or teaming partner

Differentiators

  • What really sets your company apart
  • What should be included in this section
  • FAQ about differentiators

Past Performance

  • What information must be in this section
  • The exact format of the examples
  • What if you don’t have any past performance, what to do?

Company Data

  • What exactly to leave in and what to exclude?

Capability Statement Creation

  • Craft your company Capability Statement using the techniques learned with the aid of experts during the class

Learning Outcomes

Upon completion of this class you'll have a customized capability statement with your company's logo, colors and style incorporated. It is fully editable so that it can be used for future opportunities.

Speaker and Presenter Information

Gloria Larkin- Gloria is President of TargetGov and a nationally known speaker, author, trainer and federal contracting business development expert. Her expertise has developed through creating TargetGov and helping large and small businesses nationwide win billions of dollars in federal contracts. Ms. Larkin has been interviewed on MSNBC, quoted in the Wall Street Journal, INC Magazine, INC.com, and TheStreet.com. She is an expert author with articles regarding federal business development published in local, regional, national and international publications. She is the author of “The Veterans Business Guide: How to Build a Successful Government Contracting Business” now in the fourth printing! (book & Kindle) and the “The Basic Guide to Government Contracting: How to Sell Your Services and Products to the U.S. Federal Government”.


This event has no exhibitor/sponsor opportunities


When
Thu, May 22, 2014, 8:30am - 4:00pm


Where
5520 Research Park Drive
Suite 100
Baltimore, MD 21228
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Website
Click here to visit event website


Organizer
TargetGov


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